In the dynamic world of digital marketing, staying on top of industry trends and leveraging cutting-edge tools is essential for success. Familiarizing yourself with HubSpot and its resources helps you do just that. HubSpot offers a plethora of resources to help you and your team do more than learn about the software. Let's explore my go-to resources on HubSpot. If you want, non-HubSpot resources I'll be making another blog about that.
1. HubSpot Academy
One of the pillars of HubSpot's offerings is HubSpot Academy. This treasure trove of online training provides a wide array of lessons, courses, and certifications to help you master everything HubSpot. From inbound marketing to sales to customer service and more, you'll find invaluable knowledge here.
2. HubSpot Academy Bootcamps
For a more intensive and hands-on experience, consider enrolling in HubSpot Academy Bootcamps. These programs are designed to give you a deep dive into specific HubSpot tools and strategies. Expect 6 virtual weekly meetings combined with workbooks, assignments, breakout rooms, Q&A, and role-playing.
3. HubSpot Blogs
Stay updated with the latest industry insights and HubSpot news by regularly visiting the HubSpot Blogs. They cover a wide range of topics, helping you stay ahead of the curve.
4. Agency Unfiltered Podcast
As an agency, you might appreciate the Agency Unfiltered Podcast. It's a great way to learn from experts and stay informed about agency-specific strategies.
Humans of HubSpot
5. HubSpot Community
The HubSpot Community is where HubSpot users come together to discuss various topics, seek help, and share their expertise. You'll find a wealth of knowledge and a supportive environment where you can ask questions, share your experiences, and learn from others.
6. HubSpot User Groups (HUGS)
HubSpot User Groups, or HUGS, are like mini-communities within the HubSpot ecosystem. They're organized around locations, topics, tools, roles, and more. Joining a HUG can provide valuable networking opportunities and targeted discussions.
7. HubSpot Events
Participating in HubSpot Events can be enlightening. These gatherings offer insights, networking, and the chance to learn from industry leaders. Keep an eye on their upcoming events to stay engaged.
Connecting Beyond HubSpot
8. LinkedIn Connections
Don't forget the power of networking outside of HubSpot. Platforms like LinkedIn can be goldmines for professional connections. Consider following or connecting with thought leaders like Kyle Jepson to expand your network and keep abreast of industry trends.
Tailor to Your Needs
The best way to leverage these resources and HubSpot itself and depends on your specific challenges and goals. Tailor HubSpot and its integrations to be the technology stack of your solution. Consider your unique requirements and explore the available options to maximize your results.
HubSpot for Startups
If you're a startup, look into joining the HubSpot for Startups (HSFS) program. You can have access to resources designed to support startups not to mention huge discounts. If you're not yet part of this program, you can learn more and join at HubSpot for Startups.
In the meantime, startup-specific resources can be found at HubSpot Startups Resources. These resources are tailored to address the unique challenges faced by startups in the digital marketing landscape.
HubSpot has a wealth of resources to empower your business growth initiatives. Whether you're looking to upskill, connect with a community, or streamline your marketing, sales, service, and other business efforts, make it part of there's a lot you can kind find in that one place.